Monday, November 2, 2009

A Cinematic Experience With a Healthy Twist: A New Ad For a Breakfast Cereal Tells an Inspirational Tale of Man vs. Horse.

I've never heard of the product, and I don't think they really drive the brand home at the end, but the story they tell is pretty remarkable. Think National Lampoon's meets Seabiscuit. Your thoughts?

Posted by Mike at 7:43 AM
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1 comment:

  1. KatieNovember 2, 2009 at 8:47 AM

    It doesn't really make sense to me, I guess because I have never heard of Weetabix. The ad could be funny, but I think they need a shot of the jockey actually eating the cereal or something.

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